Alibaba: The House That Jack Ma Built

　　馬雲，中國阿里巴巴集團的主席，也是淘寶網、支付寶等的創始者，是當今中國的首富，更對於世界經濟位居呼風喚雨的位置。然而這一切的轉折，都發生在十餘年內。這個原本出身杭州，在學校當一個英文教師的一介素人，如何在這麼短的時間內取得如此驚人的成就？阿里巴巴的成功與中國政治、社會之間又有什麼相互影響？而放眼世界，馬雲與他的公司，又將如何前行並影響世界的商業版圖？



　　本書作者Duncan Clark在1999年阿里巴巴成立後，即獲得採訪的機會，一探這間新創公司的崛起與興盛，更擔任阿里巴巴早期的特別顧問。而他對於中國市場的長期觀察與接觸，都使他對於馬雲與阿里巴巴這個企業體，具有更深入且更具信服力的理解。若想認識這個世代不可忽視的商業巨人，本書將是最權威的一本介紹之作。（文／博客來編譯）

An engrossing, insider's account of how a teacher built one of the world's most valuable companies--rivaling Walmart & Amazon--and forever reshaped the global economy.

In just a decade and half Jack Ma, a man from modest beginnings who started out as an English teacher, founded and built Alibaba into one of the world's largest companies, an e-commerce empire on which hundreds of millions of Chinese consumers depend. Alibaba's ＄25 billion IPO in 2014 was the largest global IPO ever. A Rockefeller of his age who is courted by CEOs and Presidents around the world, Jack is an icon for China's booming private sector and the gatekeeper to hundreds of millions of middle class consumers.

Duncan Clark first met Jack in 1999 in the small apartment where Jack founded Alibaba. Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own experience as an early advisor to Alibaba and two decades in China chronicling the Internet's impact on the country to create an authoritative, compelling narrative account of Alibaba's rise.

How did Jack overcome his humble origins and early failures to achieve massive success with Alibaba? How did he outsmart rival entrepreneurs from China and Silicon Valley? Can Alibaba maintain its 80% market share? As it forges ahead into finance and entertainment, are there limits to Alibaba's ambitions? How does the Chinese government view its rise? Will Alibaba expand further overseas, including in the U.S.?

Clark tells Alibaba's tale in the context of China's momentous economic and social changes, illuminating an unlikely corporate titan as never before.

作者簡介

　　Duncan Clark, a former Morgan Stanley investment banker and fluent Mandarin speaker, has lived and worked in China for more than twenty years. He heads a team of more than one hundred at BDA China, the investment advisory firm he founded in Beijing in 1994. An expert on China’s Internet sector, Clark is a former visiting scholar at Stanford University, where he welcomed Jack Ma on stage as a keynote speaker, along with the leaders of other leading China Internet firms including Baidu, Sina, and Tencent.