現代飲食型態日益擴增，人們喜好擁抱便利，享受在外用餐的價值。這些消費行為的變化在許多方面正影響著餐飲產業，尤其是管理經營模式。餐飲產業不斷地變化，在成立之初，它擔任替客人點餐後送上食物的一種...more

顧客服務可說是餐旅業的核心。餐旅系學生以及專業人士必須對此有所了解，才能在這個行業中致勝；未來成功與否都有賴於顧客服務。對顧客需求必須加以了解、預測，並且滿足需求甚至超越需求。除了需要知道如...more

餐飲業不斷發展，一個很重要的關鍵是：管理者應負責上桌食物的安全無虞。為了有效的管理風險，餐廳管理者除了要通過食物保護會議規範/美國國家標準委員會(Conference for Food Protection/American Nation...more

在21世紀全球化競爭的挑戰下，台灣的觀光產業正面臨轉型創新和提昇的階段。讀者有必要務實地學習了解觀光業的服務功能與管理效能，進而確保產業的永續發展。【觀光學總論】中文第二版是由目前國際觀光權威...more

Overview Guest Service in the Hospitality Industry is written in a straightforward manner intended to introduce the to......more

本書的編寫架構，是依據97年教育部所頒佈之「職業學校群科課程-餐旅群」、99年新課綱之「旅館實務I」的大綱編寫而成書。本書分為I、II兩冊，其中的第I冊，供二或三年級之上學期使用，第II冊則供二或三年級...more

Overview Professional Food Manager was created by the food safety experts at The National Environmental Health Associa......more

Foodservice Management Fundamentals delivers critical information to help students learn how to position, manage, and le......more

【文化節慶管理】(Eventful Cities: Cultural Management and Urban Revitalisation) 一書為知名文化節慶研究學者Rober Palmer與Greg Richards所合著。本書以「歐......more

For courses in Meeting, Event, Exposition and Convention Planning and Management. The Meetings, Expositions, Events, ......more

MANAGING QUALITY SERVICE IN HOSPITALITY: HOW ORGANIZATIONS ACHIEVE EXCELLENCE IN THE GUEST EXPERIENCE, 1st edition teach......more

Overview Readers preparing to work in hospitality will enter a field that is quickly evolving. The rise of the global ......more

競爭激烈的餐飲環境中，一位專業經理人的責任範疇包含財務規劃、市場行銷、人力資源、設備維護，甚至相關的衛生法規、生產流程及服務類型等等。此外，有效的成本控制，更是餐廳管理者不可或缺的能力。 ...more

對於餐飲業者而言， 擁有一間成功的餐廳是一個美夢。它提供顧客一個完美的經驗，而他們兢兢業業的工作，無非是希望能在極佳的工作環境獲得資歷證照並且盡可能創造令人滿意的邊際效益。當然，成功的餐廳並...more

New To This Edition .The text dimensions have been expanded to allow for additional photos, drawings, and tables to mo......more

Turning your restaurant dreams into real success is an exciting challenge that requires a wide array of skills and a vas......more

【餐旅業導論】(Welcome to Hospitality: An Introduction, 3e)一書提供餐旅業巨細靡遺的過去、現在和未來可能的趨勢。它從歷史與文化的觀點，探討餐旅業因應人類生活方式演進的歷程以及配合科技的進步發...more

Europe is the place where Patisserie was born. For many centuries, European countries have played a major role in the de......more

Students studying tourism are required to undertake a study in research techniques and methodologies as part of their to......more

The best-selling book in the World Regional Geography market, Regions provides general readers with up-to-date informati......more

談論糕點烘焙專業的書本雖多，但以此本「專業烘焙英漢字典」(The Pastry Chef’s Companion)的內容最為簡潔、豐富而易懂，專業人士不用再費時去尋求定義、發音、與參考資料。「專業烘焙英漢字典」內含超過...more

Global orientation, and whole-industry coverage of hospitality and tourism set this book apart. This systematic approach......more

Managing human resources in the hospitality industry presents special challenges, including highly diverse employee back......more

Welcome to Hospitality: An Introduction provides a detailed description of the many facets of the Hospitality and Touris......more

【飯店與住宿產業管理】(Hotel and Lodging Management, 2nd edition) 一書是2006最新改版著作。該書較第一版增改許多，例如: 1﹒在人力資源、業務、行銷等部門的章節裡有更新及完整的討論；2﹒個案討論.....more

【餐旅管理策略】(Hospitality Management Strategies)一書為作者 Ronald A. Nykiel 以30年餐旅業經驗為基礎，提供管理策略的全盤概念與如何成功地應用在產業上。作者提供一個易讀及實用的管理策略教......more

【餐旅服務業品質管理】(Managing for Quality in the Hospitality Industry)一書是作者John H. King, Jr.與Ronald F. Cichy結合理論與實務所完成的一本品質管理專業書籍......more

Students preparing to work in hospitality will enter a field that is quickly evolving. The rise of the global economy, e......more

Tourism Marketing provides a contemporary approach to formulating, implementing and monitoring marketing strategy for re......more

For sophomore/senior-level courses in Menu Planning, Food Production, Food Management. Exceptionally thorough, this text......more

Understanding menu planning is essential to building a successful foodservice concept. Fundamentals of Menu Planning is ......more

Chef Charles Carroll has answered our prayers and delivered a book, a bible, a life s journal shared by a real chef in t......more

Authoritative coverage of every aspect of resort management and operation The resort industry is booming, increasing t......more

Description Management by Menu is an invaluable resource for its presentation of the menu as a central theme that infl......more

Informed tourism policies and plans require a critical appreciation of the historically complex and dynamic contexts in ......more

Consumer Behaviour in Tourism takes a broad view of tourism and looks at consumer behaviour in a number of sectors inclu......more

Festival and Special Event Management 4th edition continues the comprehensive overview of the theory and procedures asso......more

Provides a practical and applied approach to managing costs for foodservice managers and students For foodservice mana......more

How to plan and execute memorable meetings and exhibitions Helpful strategies and tools for success in the internation......more

International hospitality management: issues and applications brings together the latest developments in global hospital......more

The Eighth Edition of this classic textbook continues to provide a detailed overview of the history, developments, and c......more

The updated guide to five-star bar and beverage management It takes more than top-shelf cocktails to produce a success......more

【宴會經營管理實務】(Catering Management)宴會產業已成為發展最快速的餐飲服務產業。人口變化及人們生活型態的改變是主要因素。雙薪家庭、週休二日以及老年人口的增加也是影響這趨勢的原因。其結果導致...more

自1960年代開始，由於科技的進步加上許多新的發明，成千上萬的人利用海岸與海洋從事各種觀光遊憩活動，無疑地，此種與日俱增之趨勢在本世紀將引發牽連廣泛的討論。有鑑於國內相關書籍頗為缺乏，乃規劃出版...more

For Services Management/Marketing or Marketing courses, particularly for undergraduate and graduate programs in Hospital......more

If you re thinking of opening a restaurant, you have a lot on your plate!...more

Nutrition for Foodservice and Culinary Professionals is the must-have reference for the most thorough, up-to-date inform......more

This book analyses leisure and outdoor recreation in terms of both their management and their wider importance to societ......more

For courses in food and beverage cost control. Written from a chefs’ perspective, this hands-on, practical book includ......more

This best selling text offers a practical guide to the methodology and techniques of conducting research in Leisure and ......more

運動產業的勃興是21世紀的國際現象，台灣在日益國際化的趨勢之中亦復如此。從目前台灣有近百個運動休閒相關系所的成立，即可了解其市場需求的潛力所在。然而，如何了解運動產業的發展以及分析其經濟價值是...more

【運動與休閒管理】(Managing Sport, Fitness and Recreation Programs)一書是專為大專運動管理課程而寫的入門書。它簡明扼要向讀者介紹運動與運動管理，以及現在與未來實務上的挑戰與機會。 本書的目.....more

Culinary art connects the world! Hardly another event proofs this thesis as impressively as the IKA/Culinary Olympics of......more

韋氏現代系列字典】(Webster’s New World)一向在字、辭典界享有崇高的權威性，而秉其優良傳統和嚴謹製作，此本【韋氏現代餐飲英漢字典】(Webster’s New World Dic-tionary of Culinary A......more

Introduction to Management in the Hospitality Industry, Eighth Edition is the updated edition of the classic introductor......more

Divided into nine parts, Leisure Marketing: a global perspective guides the reader through leisure and marketing concept......more

This practical Quality Management text focuses on meeting the expectations of internal customers, external customers, an......more

Appropriate for graduate and upper-level courses in Hospitality Management, Strategy, and Business Development. This c......more

Fully updated to keep pace with a rapidly changing technological environment The swift-moving technology revolution co......more

The leader in rooms management education and job-training for over two decades. This text provides exceptionally complet......more

1994年出版、1998年全新改版之【觀光心理學】一書分成兩大部份。第一部份名為《個別觀光客》(the individual tourist)，共有五章，分別說明影響觀光客行為有關之動機、性格、態度、環境等概念；第二部份名...more

Comprehensive profiles of two dozen cruise lines, a study of cruises by their geographic itineraries, and an insider’s v......more

If you are responsible for the efficient and profitable operation of a dining room or banquet facility, this revised man......more

If you are adventurous in your travel or are interested in knowing more than what is found in travel brochures, this boo......more

The most authoritative, accurate, and complete world regional geography book available! With its outstanding visual pres......more

For introductory courses in hotel operations and management. Written in an easy-to-understand style, this book provide......more

With a user-friendly structure and style, the text is an ideal introduction to the fundamental issues involved - perfect......more

Undergraduate and postgraduate students of Leisure and Tourism and industry professionals. This book aims to develop a......more

基於全民逐漸重視休閒生活品質的趨勢，休閒產業已成為最龐大的服務事業體，而如何提昇休閒服務品質，引導顧客優質的休閒體驗，是新世紀休閒產業必須面臨的挑戰。 【休閒活動規劃與管理】( LeisureProgra...more

Applications in Recreation and Leisure is a contemporary examination of today s leisure issues from philosophical, psych......more

Design and Layout of Foodservice Facilities, Second Edition offers an extensive reference manual for the entire foodserv......more

The first complete guide to launching a highly visible event marketing campaign Practical strategies and resources for......more

If you need to know about the nature and operation of hotels as they exist today, this new book is for you. You will lea......more

Hospitality Marketing covers the marketing curriculum using the hospitality industry as the learning vehicle. Discussing......more

Authoritatively written by a geographer who has worked on every continent, Human Geography is sensitive to people of oth......more