Achieving Supply Chain Integration: Connecting the Supply Chain Inside and Out for Competitive Advantage

Dr. Chad W. Autry is the William J. Taylor Professor of Supply Chain Management in the Haslam College of Business at the University of Tennessee. Dr. Autry’s professional background includes several years’ experience in retail and restaurant operations management. He has worked with and for numerous professional, civic, and governmental organizations related to supply chain process improvement, and has served in leadership positions for the Council of Supply Chain Management Professionals (CSCMP), on the national Board of Directors of the Warehouse Education and Research Council (WERC), and on the local board of the National Association of Purchasing Managers (NAPM).

Dr. Autry’s research focuses primarily on socially responsible and collaborative interfirm and interfunctional relationships, their integration within and across firms, and the technological and social issues that support connectivity across multiple organizations simultaneously. He is author of over 70 research studies published in academic and professional outlets including the Journal of Business Logistics, Journal of Operations Management, Journal of Retailing, Journal of Management, International Journal of Logistics Management, and Strategic Management Journal. He is a co-author of the recent book, Global Macrotrends and Their Impact on Supply Chain Management, published by Pearson/Financial Times Press.

Dr. Autry is Editor in Chief of the Journal of Supply Chain Management and serves as Associate Editor for the Journal of Business Logistics, Decision Sciences Journal, and Logistique’ Management, in addition to editorial board responsibilities for several other academic and managerial publications.

Dr. Mark A. Moon is an Associate Professor of Marketing at the University of Tennessee’s Haslam College of Business and former Head of the Department of Marketing and Supply Chain Management. Prior to joining the Haslam faculty in 1993, Dr. Moon earned his PhD from the University of North Carolina at Chapel Hill. He also holds MBA and BA degrees from the University of Michigan in Ann Arbor. Dr. Moon’s professional experience includes positions in sales and marketing with IBM and Xerox. He teaches at the undergraduate, MBA, and Executive MBA levels, and teaches demand planning, forecasting, and marketing strategy in numerous executive programs offered at the Haslam College of Business. Dr. Moon’s primary research interests are in Sales and Operations Planning (S&OP), demand forecasting, and buyer/seller relationships. He has published in many of the field’s leading journals and conference proceedings. He authored Demand and Supply Integration: The Key to World Class Demand Forecasting, and Sales Forecasting Management: A Demand Management Approach with Dr. John T. (Tom) Mentzer. His consulting clients have included Honeywell, Goodyear, Corning, Walgreens, Whirlpool, Lockheed-Martin, and many other firms.