This text provides a guide to strategic communications for nonprofit organizations that is rooted in the desire to serve......more
This text provides a guide to strategic communications for nonprofit organizations that is rooted in the desire to serve......more
Businesses can no longer afford to stick their heads in the sand. The time to act is now. Cities are becoming unliveable......more
The experience of women’s everyday lives in public relations roles across the world is under-recorded and under-explored......more
The seventh edition of Strategic Planning for Public Relations continues its place as a leading text to guide students i......more
The seventh edition of Strategic Planning for Public Relations continues its place as a leading text to guide students i......more
A seminal work on how public opinion is created and shaped, Edward Bernays’s classic Crystallizing Public Opinion set do......more
Transform Your Life in Just One Week with "7 Day Power Habits" Madison Phillips’ "7 Day Power Habits: Balancing Faith, F......more
Big City Public Relations: Real PR Experiences + Lessons Learned Through 30-plus episodes, author Zack Germroth covers P......more
Big City Public Relations: Real PR Experiences + Lessons Learned Through 30-plus episodes, author Zack Germroth covers P......more
Elevate Your Brand to Reach a Wider Audience Ambitious brand leaders, founders and entrepreneurs are beginning to discov......more
This book discusses emerging concepts and practices of proximity marketing through theoretical foundations, design argum......more
Heritage is increasingly recognised as a significant corporate concern, with corporate heritage brands and identities of......more
This book presents a thorough exploration of celebrity ’bromances, ’ interrogating how bromances are portrayed in media ......more
Through interviews with members of the Public Relations Society of America College of Fellows, this book provides lesson......more
In Their Own Compelling Words A Seat at the C-Suite Table is an insightful look at the leadership journeys of 30 African......more
With a particular focus on office culture, the book concentrates on analysing the position and experiences of women work......more
This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textb......more
This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textb......more
This book offers an appraisal of oratory, old and new, relating former discourse practice to a specific sub-set of conte......more
This socially conscious text introduces students to success stories and effective strategies in environmental public rel......more
This socially conscious text introduces students to success stories and effective strategies in environmental public rel......more
The People’s Money shows how sovereign money creation through public banking, as pioneered by nineteenth century America......more
In the dynamic world of public relations, success demands a strategic mindset and a relentless pursuit of profitability ......more
In the dynamic world of public relations, success demands a strategic mindset and a relentless pursuit of profitability ......more
In the face of a volatile, uncertain, complex, and ambiguous world and unpredictable challenges, governments need to be ......more
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Beautiful PR is unforgettable: it amplifies a brand’s heartbeat and connects with customers’ emotions. Discover a more a......more
Beautiful PR is unforgettable: it amplifies a brand’s heartbeat and connects with customers’ emotions. Discover a more a......more
The Communications Golden Hour(R) is the authoritative guidebook for public and private sector executives, public inform......more
The Communications Golden Hour(R) is the authoritative guidebook for public and private sector executives, public inform......more
This open access book provides an analytical and critical outlook, by leading scholars, of the impact of various trends ......more