Ivana Bartoletti is Head of Privacy and Data Ethics at City-based consultancy Gemserv, and supports businesses in their privacy by design programmes, especially in relation to Artificial Intelligence (AI) and blockchain technology. Ivana was awarded Woman of the Year (2019) in the Cyber Security Awards in recognition of her growing reputation as an advocate of equality, privacy and ethics at the heart of tech and AI. She is a sought after commentator for the BBC, Sky and other major broadcasters and news outlets (Guardian, Telegraph) on stories where the tech economy intersects with privacy and data law and politics.