Growing on instagram is a very complex and work intensive process. This book teaches you the fundamentals of how to opti......more

This book delves into the concept of customers as financial assets, explaining how firms can assess investments in custo......more

This book offers an appraisal of oratory, old and new, relating former discourse practice to a specific sub-set of conte......more

"Make Millions: How to Win and Retain Customers" by Sebastian Levine is an insightful guide for businesses seeking growt......more

If you think business isn’t personal, think again. Even as AI will change the landscape of sales, when you work in sales......more

Informational real estate database technology affects the way real estate managers engage with their target audience. Re......more

This book differentiates both the objective structural elements and the subjective emotional elements in organizations a......more

This socially conscious text introduces students to success stories and effective strategies in environmental public rel......more

This socially conscious text introduces students to success stories and effective strategies in environmental public rel......more

Increase marketing impact with the right advertising Introduces a novel measurement and analysis tool based on neuroscie......more

If you’re a self-employed editorial professional then you have to care about marketing if you want your business to thri......more

"Dark Psychology Secrets" delves into the clandestine realm of psychological manipulation, exploring the covert techniqu......more

Transform Society, One Citizen at a Time Can ordinary individuals redefine societal structures and narratives? Jon Alexa......more

This two-volume edited collection explores the impact of technology on business advancement. Technology is a multifacete......more

Inside the pages of this book you’ll learn the simple system for growing wealth that has transformed thousands of reader......more

The potential for any business to thrive is directly linked to its sales performance, reflecting its ability to adapt to......more

Winning through Platforms is your new go-to guide for modern competitive advantage. Digital platforms are no longer for ......more

Scientific Advertising is a book written by Claude C Hopkins and is cited by many advertising and marketing personalitie......more

Small and medium-sized enterprises that use the internet as their primary market are known as internet marketing compani......more

"Get Sales Faster" is your roadmap to success in the world of sales. Building on the principles of persistence, strategy......more

The Nigerian fashion industry has witnessed significant growth, drawing global attention from investors and enthusiasts.......more

Based around research into marketing education and practice, Marketing Skills in Practice helps students embarking on a ......more

Online shopping is the process of buying goods and services from merchants who sell on the internet due to the presence ......more

Over the past few decades emerging markets have experienced an increased share of global manufacturing service within th......more

This concise, practical book examines the significance of social media for the sport industry, explaining key concepts a......more

Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums’ missio......more

The People’s Money shows how sovereign money creation through public banking, as pioneered by nineteenth century America......more

In the early nineteenth century, the American commercial marketplace was a chaotic, unregulated environment in which kno......more

The Hospitality Mentality enhances the guest experience and creates raving fans-and return guests!...more

Sales Unplugged is a comprehensively researched set of curated best practices for busy B2B salespeople, with the drive a......more

This is your passport to the cutting-edge world of neuromarketing. This insightful book seamlessly guides readers from t......more

The toy industry is one of the most consistently misunderstood sectors of American business, comprising a wide range of ......more

Powerful Brand Positioning Harnesses Key Building Blocks Brand Positioning with Power: Maximizing Your Marketing Impact ......more

The book "Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online" is a comprehensive guid......more

As part of an emerging literature on place branding, this book fills the important gap between practice-oriented literat......more

This book shows how logistics service providers can develop viable strategies for sustainable growth and thus position t......more

Innovation and Industry: India’s Success Stories narrate a compelling tale of a nation that has embraced ingenuity, entr......more

Non-Profit Fundraising Secrets is the comprehensive guide to success in the world of non-profit fundraising. With decade......more

Antarctica is, and has always been, very much "for sale." Whales, seals, and ice have all been marketed as valuable comm......more

March of 2020 spelled disaster for the events industry. Yet during the pandemic, Stephanie Scheller doubled her event pr......more

"You are the gift. This breakthrough sales book reminds us that your customers need more humanity and less hustle." Seth......more

Immerse yourself in the inspiring journey of technology and innovation with this comprehensive guide. The book opens up ......more

This book is a collection of ideas and tips to help you stay on track with your affiliate marketing business. You want a......more

An Amazon Bestseller and #3 for Amazon Hot New Releases in Multi-Level Marketing Alison "Ali" Williams is in a depressed......more

Anyone looking to confidently and skillfully manage the intricacies of the stock market, from novices to seasoned invest......more

This research work analyzes the importance of service quality in the context of higher education and its impact on stude......more

Dive deep into the realms of data-driven web marketing with our comprehensive guide that enlightens you on how to capita......more

Immerse yourself in an enlightening journey through the digital cosmos with this comprehensive guide exploring the inter......more

This book discusses Metaverse Technology, which is one of the emerging technologies around the world, through its concep......more

- This is not a book based on science, but a book based on 20 years of experience, gained at small and large companies i......more

Introducing the 2024 Social Media Content Planner and Guide for Coaches, Consultants and Online Experts developed by the......more

This book focuses on those who do not lobby. It’s almost too easy to conclude the system is unfair, unlikely to change, ......more

This book focuses on those who do not lobby. It’s almost too easy to conclude the system is unfair, unlikely to change, ......more

Strategy, an ancient pursuit, has evolved through the centuries and in today’s business environment applies to all organ......more

The original, bestselling, and award-winning textbook on social media marketing--thoroughly updated in this Fifth Editio......more

There’s a lot more to being a competent, professional residential real estate agent than simply passing the state licens......more

This book engages with scholarship surrounding philosophy of communication as a lens for understanding the effects of so......more

This book assumes an "everyday life" perspective towards masking in public spaces in the UK during the Covid-19 pandemic......more

Tactical CEQ is a business visibility system that teaches experts to evolve into industry level celebrities through the ......more

Quality is important in all areas of the economy, but in the service sector it occupies a more prominent and very specif......more

"Artificial Intelligence (AI) is increasingly present in all sectors of society, and profound and far-reaching changes a......more

Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and ......more

Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and ......more

When Bud, a freshly graduated college student, hitches a ride with a truck driver named the Oracle, he gets taught real-......more

Unleash Your Potential in the Thrilling World of Action Sports! Dive into the adrenaline-fueled journey with Aaron Frase......more

Award-winning CEO Jacky Fischer presents her signature management method to help small businesses scale up by avoiding t......more

Contrary to the supposedly sublime linear logic that underpins our prevalent modes of theoretical and empirical enquiry,......more

Contrary to the supposedly sublime linear logic that underpins our prevalent modes of theoretical and empirical enquiry,......more

Transform your organisation’s pricing strategy to take advantage of exciting new opportunities to unlock profitable grow......more

Lifelines in Network Marketing What You Should Know About Uplines And Downlines Do you struggle to understand all of the......more

A winning pitch is more than just data points and charts-it’s a compelling story that captivates from start to finish. Y......more

Brand Psychology brings together theory and practice from the fields of psychology, design, and marketing to demystify t......more

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This book introduces the concepts, perspectives, and importance of Integrated Marketing Communication (IMC). It presents......more

This book introduces the concepts, perspectives, and importance of integrated marketing communication (IMC). It presents......more