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In today’s hyper-connected world, reputation is everything. This book explores the role of reputation management within ......more

When Lt. Cdr. Waldo Drake, USNR arrived in Pearl Harbor in June 1941 as the U.S. Pacific Fleet’s first Public Relations ......more

Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media pr......more

Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media pr......more

Embrace innovation and creativity to take your internal communications beyond conventional methods and create lasting im......more

Embrace innovation and creativity to take your internal communications beyond conventional methods and create lasting im......more

Our greatest challenge is upon us. Climate change realities call for adaptation and new ways of understanding the world.......more

Taking a DEI-first approach, this book teaches students to become culturally proficient communicators by approaching div......more

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Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing wor......more

This timely volume offers an international and cross-disciplinary examination of risk and crisis communication theory an......more

Foregrounding the work professional communicators do to support public health and social missions, this book examines ho......more

Foregrounding the work professional communicators do to support public health and social missions, this book examines ho......more

Excellence in public relations (PR) begins with excellence in education in public relations programs. In this book, Dr. ......more

In the digital age, where every post, tweet, and campaign can have far-reaching legal implications, The Rules of Public ......more

In the digital age, where every post, tweet, and campaign can have far-reaching legal implications, The Rules of Public ......more

Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication profession......more

Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication profession......more

Public Relations Planning: A Practical Guide for Strategic Communication provides students with an in-depth understandin......more

This book describes how cooperation between companies and non-profit organizations can be successfully structured. Compa......more

Technological developments and globalization have not only propelled societal progress, but they have also ushered in si......more

"Mastering Corporate Communication" is a comprehensive guide designed to assist communication professionals in navigatin......more

This edited volume makes a unique and timely contribution by exploring in depth the topic of strategic communication and......more

This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organiz......more

Personal Branding in the Knowledge Economy: The Interrelationship between Corporate and Employee Brands aims to contribu......more

Public relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the per......more

This edited volume analyses leadership in the public relations (PR) industry with a specific focus on women and their le......more

Crises like the COVID-19 pandemic are wake-up calls for enterprises to review their current risk management models. This......more

China has made nationalism central as the country seeks to achieve a "rejuvenation of the Chinese nation." The new wave ......more

Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in......more

Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in......more