The NOG to Public Relations & Communication A candid, engaging, and refreshingly straightforward guide to deconstructing......more

This textbook provides undergraduate Events and Sports Management students with the fundamental knowledge and practical ......more

This textbook provides undergraduate Events and Sports Management students with the fundamental knowledge and practical ......more

Packed with contemporary examples from the business world, this engaging and comprehensive book explains how language wo......more

In Mission: How the Best in Business Break Through, Michael Hayman and Nick Giles show companies how to join the ranks o......more

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Implement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace. Di......more

Implement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace. Di......more

In Authentic PR: How Transparency Can Transform Your Business, legendary publicist Michael Levine--author of the bestsel......more

Public Affairs Management is a groundbreaking guide to effective, evidence-informed public affairs practice in a variety......more

Discussing classic and cutting-edge research in corporate social responsibility and its communication practices, this bo......more

Discussing classic and cutting-edge research in corporate social responsibility and its communication practices, this bo......more

Learn how to apply AI effectively, ethically and at scale throughout PR processes and strategies. AI for Public Relation......more

Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages ......more

Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages ......more

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A much-needed guide to painless, holistic marketing practices that align with who you are. Valenti gives readers her tim......more

Deliver strategic change communication that strengthens leadership credibility, protects organizational stability and de......more

This volume offers a critical and applied reflection on the space for creativity, art, and equity in Inclusive Public Re......more

This volume offers a critical and applied reflection on the space for creativity, art, and equity in Inclusive Public Re......more

Professional athletes are more than performers - they are sports brands, and data is the key that will identify, optimis......more

This book introduces strategic communication students and professionals to essential topics and trends in corporate soci......more

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The definitive textbook for planning, managing and delivering successful events in a dynamic industry. Event Planning an......more

Fashion Advertising and Public Relations offers a historically-grounded analysis of advertising and public relations in ......more

Fashion Advertising and Public Relations offers a historically-grounded analysis of advertising and public relations in ......more

Public Relations and the Corporate Racial Responsibility introduces corporate racial responsibility (CRR) theory. CRR re......more

Long established as the go-to book for internal communication practitioners, this fifth edition has been completely upda......more

The second edition of this text introduces key concepts, tools, strategies, measurement and reporting approaches for rea......more

The second edition of this text introduces key concepts, tools, strategies, measurement and reporting approaches for rea......more

Spanning over a century of global health crises, Case Studies on Pandemic and Epidemic Communication Campaigns examines ......more

Spanning over a century of global health crises, Case Studies on Pandemic and Epidemic Communication Campaigns examines ......more

Navigate the evolving world of sport public relations. Now in its fourth edition, Sport Public Relations provides studen......more

This volume explicates the role of sociopolitical advocacy and other related constructs as forms of prosocial communicat......more

Understanding how food is communicated through media and campaigns is key to shaping sustainable food practices. Food an......more

Ideal for upper-level undergraduate and postgraduate students studying Fashion Marketing, Management and Merchandising, ......more

Among the most challenging tasks any leader faces are communicating to various audiences how to change behaviors to limi......more

A comprehensive, research-based guide to CEO communication, this book shows how CEOs can communicate strategically, ethi......more

A comprehensive, research-based guide to CEO communication, this book shows how CEOs can communicate strategically, ethi......more

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Navigating the journey from planning to execution in a PR campaign can be an intimidating task. The new edition of Plann......more

Navigating the journey from planning to execution in a PR campaign can be an intimidating task. The new edition of Plann......more

This concise and accessible second edition introduces readers to one of the most exciting and fast-paced media industrie......more

This concise and accessible second edition introduces readers to one of the most exciting and fast-paced media industrie......more

This book introduces a comprehensive conceptual framework which examines the impact of ecological modernization on city ......more

This annotated bibliography gives an overview of the development of public relations research in Canada. It introduces i......more

This timely volume offers an international and cross-disciplinary examination of risk and crisis communication theory an......more

Integrating media studies with history, Media Tactics in the Long Twentieth Century explores the dynamic relationship be......more

Based on an analysis of 22 crisis cases from 20 countries and NATO (an IGO), this book highlights the link between socio......more

Based on an analysis of 22 crisis cases from 20 countries and NATO (an IGO), this book highlights the link between socio......more

"Traveling publicity campaigns" by Mary Swain Routzahn offers a unique historical look at innovative methods of public r......more

In this second edition of the book Public Relations in Asia Pacific, Mary Devereux and Anne Peirson-Smith have updated c......more

Communicating in the Face of Global Crises explores the complex ways organizations and their strategic practices are com......more

Part strategy - part pragmatism and full of expert advice, Raising Social Capital combines expert interviews from indust......more

Whether you’re behind the mic or in front of it, this book is your guide to making conversations count. The Mic Drop is ......more

This book is for you if you want to discover the transformative power of personal branding and unlock your know-how to b......more

Being creative is a key component and necessity in public relations and within creative industries to target business ch......more

In a world shaped by digital acceleration, complex consumer behaviour and rapidly evolving media ecosystems, public rela......more

Explore the art and science of how to create and curate transformational events In an age of deep fakes and misinformati......more

Explore the art and science of how to create and curate transformational events In an age of deep fakes and misinformati......more

Management gets the credit for successes and takes the blame for failures whether it was their fault, the fault of staff......more

Management gets the credit for successes and takes the blame for failures whether it was their fault, the fault of staff......more

Taking up the unique challenges of mega-crisis events, this book provides a framework for rethinking crisis approaches a......more

You’re not starting from scratch, you’re starting from experience. This candid, practical guide shows entrepreneurs how ......more

Although the origins of public relations can be firmly traced back to an approach integrating psychology, sociology, pol......more

Although the origins of public relations can be firmly traced back to an approach integrating psychology, sociology, pol......more

This text prepares readers to incorporate corporate advocacy into future communications roles in ethical, thoughtful, an......more

This text prepares readers to incorporate corporate advocacy into future communications roles in ethical, thoughtful, an......more

Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider’s guide......more